
A founder’s best friend
Your brain is your business’s most valuable asset.
When you start a business, you need resilience. Resilience to rejection and resilience to burnout. And that’s built in your brain.
Our co-founder's story
"I struggled with chronic panic, and insomnia for an extended period. They felt intertwined, like the three horsemen of an anxious apocalypse.”
That’s our co-founder, Dan Murray-Serter. He tried so many different solutions to be able to perform as a founder for his business and team.

Nutrition improved his struggle with panic and managing high pressure situations
My journey led me to the realisation that I wasn’t feeding my brain. A dietitian recommended I take: B vitamins, Omega 3 and blueberry extract. It sounds crazy—but within two weeks, my panic and inability to sleep had reduced dramatically... I was amazed.


Introducing the Smart Supplement
Your brain is the CEO of your body. It impacts our work and mental wellbeing. And if you’re working non-stop, building something, that impact slows you down.
So Dan created The Smart Supplement together with Joel (co-founder), Dr Tara Swarts (Phd in neuropharmacy) and Sophie Medlin (evidence-based dietitian).
To make it easy for founders and other high performers to give their brain the essential nutrients it needs to succeed.





Smart Supplement
4.7/5 based on 1,075 reviews
Our top-rated formula of 20 clean, high-impact nutrients—including omega 3s, B-complex, vitamins D and C—help you perform better, every day.
3 month plan
Monthly plan
How does Heights work?
With 20 essential vitamins and minerals in a slow-release dual capsule, the Smart Supplement helps keep your brain healthy, so you can feel the benefits.
The 20 nutrients your brain needs
Nutrient | Daily Serving * | NRV * | |
---|---|---|---|
Omega 3 DHA | Algae oil | 250mg | + |
Blueberry Extract | 36% anthocyanins | 80mg | + |
Vitamin B12 | Methylcobalamin | 25mcg | 1042% |
Vitamin D3 | Cholecalciferol | 45mcg | 225% |
Vitamin C | Ascorbic acid | 80mg | 89% |

Simply the best
We go to great lengths to ensure the quality of all 20 vitamins and minerals in the Smart Supplement. Our capsules are clean, 100% vegan, and free from any fillers or contaminants—designed so the nutrients have the highest impact.
Because you deserve to feel your best.
The Heights community












